In 2025, deepfake fraud and social engineering are no longer hypothetical threats. Business areas with high levels of external contact are particularly affected, including event staff, promotion teams and providers of rental devices such as iPhones<\/a> or tablets<\/a>. Deepfake technologies are becoming increasingly sophisticated. The combination of deceptively realistic videos, convincing synthetic voices and manipulative social engineering techniques presents companies with new security challenges.<\/p>\r\n\r\n Deepfakes are media content created using artificial intelligence \u2013 such as videos, audio recordings or images \u2013 in which people are replaced by others or their statements are manipulated. Deepfake fraud uses this technology to deliberately deceive people, for example through fake calls from supposedly trusted contacts, forged short video messages or stolen identities in online meetings.<\/p>\r\n\r\n Combined with social engineering \u2013 interpersonal manipulation designed to obtain sensitive data or unauthorised access to systems \u2013 this creates a dangerous combination that specifically exploits weaknesses in human processes.<\/p>\r\n\r\n Unlike established corporate processes, events, roadshows and trade fairs rely on short-term organisation, changing personnel and highly dynamic environments. This flexibility is exactly what makes the industry vulnerable:<\/p>\r\n\r\n The combination of deepfake technologies and social engineering has already resulted in real and sometimes spectacular fraud cases.<\/p>\r\n\r\nWhat Is Deepfake Fraud?<\/h3>\r\n
Why the Events Industry Is Particularly at Risk<\/h3>\r\n
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Current Deepfake Fraud Scenarios in Companies<\/h3>\r\n