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Renting a company laptop instead of buying – Modern solutions for agile companies

In today’s digital business world, the laptop has become an indispensable work tool. Whether in the office, in the home office or on the move – a powerful company laptop enables flexible and efficient working. But for many companies, the question arises: is it worth buying or is rental the better option?

In this article, we show why laptop rental is becoming increasingly popular for companies, which aspects you should pay attention to, which devices are currently particularly suitable and how your company can benefit from them.

Why rent company laptops?

The traditional purchase of IT equipment is becoming less and less important. Companies are increasingly turning to hardware rental models – especially when it comes to mobile end devices such as company laptops. There are many reasons for this:

Flexibility: Rental agreements can be adapted to project durations.
Cost transparency: No high initial investment costs, calculable monthly installments.
Technological progress: Regular replacement with more up-to-date hardware possible.
Scalability: Quick adjustment of the number of devices as required (e.g. for new employees or events).
Maintenance & support: Rental solutions usually include services such as maintenance, updates and replacement in the event of a defect.

Startups, agencies, freelancers, and especially growing companies greatly value these advantages. Corporations, too, are increasingly turning to hardware-as-a-service models.

Which company laptops are particularly suitable for rental in 2024?

The choice of the right company laptop depends on the requirements of the respective company and area of application. The following device types currently dominate the B2B rental market:

Laptop model	Field of application	Special features
Dell Latitude 7440	Office & Business	Durable, long battery life, security features for businesses
Lenovo ThinkPad X1 Carbon Gen 11	Mid- to high-end business	Very light & portable, excellent keyboard, robust & reliable
Apple MacBook Pro 14″ M3	Agencies, creative professionals, developers	MacOS, strong performance, high-quality display
HP EliteBook 860 G10	Open plan offices, management	Large display, state-of-the-art connectivity, security extras
Microsoft Surface Laptop 5	Mobile working, field service	Touch input, light & stylish, integrated office optimization

When making your choice, it is important to strike a balance between price, mobility, performance and compatibility with existing systems. Thanks to rental models, these devices can be easily tested and replaced if necessary.

If you are looking for a particularly powerful HP business device, the HP Dragonfly G4 Notebook PC is a good choice. For those who prefer a notebook with maximum flexibility, the innovative HP Spectre x360 16″ 2-in-1 laptop could be a suitable choice. Alternatively, the HP Omnibook Ultra 14″ is ideal for companies looking for a reliable work device for everyday use.

Current trends in the area of company laptops

In 2024, the focus will continue to be on hybrid work. This will be accompanied by many new requirements for work-life integration, safety and ergonomic working. These trends are particularly relevant for company laptops:

Multi-device management: Device management platforms such as Microsoft Intune or Jamf simplify the centralized management of large laptop fleets.
Cloud integration: Seamless integration with Microsoft 365, Google Workspace or other SaaS services is essential.
Ergonomics and sustainability: Lightweight, more sustainable materials, longer battery life and a smaller carbon footprint are important decision criteria.
Security: TPM modules, Windows Hello, biometrics and device locking at company level are increasingly in demand.

Operating systems such as Chrome OS are also becoming increasingly important, especially for simple working environments with a focus on cloud workflows.

Laptop rental: What is included?

Anyone who rents a company laptop usually benefits from a comprehensive service package. This is particularly attractive for small and medium-sized companies:

Hardware incl. accessories (power supply unit, docking station if applicable, mouse)
Pre-installation of desired operating systems or company images
Software licenses on request
Insurance against damage and theft
Optional: Onboarding service and on-site setup
Device support & replacement service in the event of damage
Data deletion and return after rental ends

Processing is usually very straightforward via digital portals – including shipping, tracking and a support ticket system.

Conclusion: Scaling IT infrastructure smarter

Renting company laptops is a sensible step for modern companies that value flexibility, cost control and technical up-to-dateness. Especially in times of hybrid work, growing mobility and rapid team expansion, it is worth switching to rental solutions. The IT infrastructure becomes an agile resource instead of a financial burden.

With a reliable provider at your side, you benefit from devices that can be used immediately, comprehensive services and individual advice – tailored precisely to your business requirements.

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